SLOW WAVES: FW21 /







SLOW WAVES
Y/PROJECT Silver Pearl Spiral Earrings from SLOW WAVES
Y/PROJECT Silver Pearl Spiral Earrings and Thigh High Tartan Boots from SLOW WAVES
Photography Constantine Virtanen
Styling Sarah Pritchard
Hair Nicole Kahlani
Makeup Danielle Kahlani
Beauty Direction Georgia Gaillard
Styling Assistant Nat Pluch
Words by Acclaim, read the full interview HERE
Buy a copy of issue #129
MM6 Maison Margiela Silver Coat, Y/Project Pearl Spiral Earrings and Cuffed Pants from Slow Waves
Filles A Papa Chance Crystal Sweater from Slow Waves
Y/Project XL Lining Blazer from Slow Waves
MM6 Maison Margiela Silver Jacket and Y/Project Pearl Spiral Earrings from Slow Waves
Filles A Papa Chance Crystal Sweater and Alex Mullins Jeans from Slow Waves
AMBUSH Letter Block Beads Necklace from Slow Waves
See the full editorial HERE
Photography: Agnieszka Chabros
Styling: Sarah Cant
MUA: Rob Povey
Models: Awillo & Carol
View the full feature HERE
Interview by Isabelle Hellyer
In a comparatively short time, Slow Waves has come to feel like a retail destination — no doubt in part because it's so beautiful. Artful spaces do tend to obscure the day-to-day practicalities of running a shop, like ordering receipt paper or counting the till. Does that invisible work bum you out?
To be honest, the majority of my time is actually spent doing that stuff: cleaning, admin, emails. We're a small team, and I guess I could leave the minor tasks to my two staff — Scarlet and Kevin — but at the same time, I want them spending their time working on things they actually want to pursue. Scarlet is the model for our shoots and handles the social media, and Kevin is our photographer. Really, I think being the boss sometimes means doing the stuff that no one else wants to do.
Read the full interview HERE